Archived entries for Interactive

maajoun for Masha3

On September 28, Beirut’s Saint Georges Bay hosted the launch celebration of Masha3 which is a people’s initiative to reclaim and create public spaces in Beirut. The launch party grouped supporters from across the arts; performers, musicians, DJs, illustrators and designers. maajoun was delighted to take part of this launch; we participated with a simple idea that was adapted to a poster and postcards, a 42″ animation and an interactive wall.

Strategically, the initiative chose to start campaigning around the backfilled Beiruti waterfront, notably the area in between the western port currently known as the Marina and the eastern port which is still under construction. Solidere Real Estate Development company aims to transform this area into a money-making business hub, while Masha3 argues that, by law, any backfilled area is and should remain public property. Continue reading…

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When maajoun meets egg

After many months of work, thisisegg.com was finally launched. The result clearly shows how well crafted copy could enhance visuals – and vice versa.

We met the guys at egg around a year ago when we had just started. Originally a two-people start-up like us, egg had a lot of advice for us on the logistics and dynamics of small creative businesses. Some time later, Egg came to us for their website. Continue reading…



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